Software Giant Microsoft introduced cloud computing and infrastructure platform called Windows Azure in 2010 and it was later renamed as Microsoft Azure in 2014. This enterprise cloud storage was meant for enterprises to build, deploy, and manage applications and services through a global network of Microsoft Managed data centers.
Microsoft Azure has the capability to integrate the public cloud applications with the current IT environment and helps to build applications using any framework, language or tools.
According to Gartner, Azure is currently the pre-eminent cloud platform for not only Platform as a service (PaaS) but also infrastructure as a service (IaaS)
As Azure offers a powerful cloud platform with flexibility and scalability, enterprises are lining up to adapt this technology to overcome the complexities of on-premise server capabilities.
So, what makes Azure stand tall among competitors?
Azure effectively integrates with the other tools of Microsoft- Enterprises rely on Microsoft tools such as Office 365, SharePoint and Outlook; and Azure effectively integrates itself with all these tools.
Lower cost- Azure allows users to pay only for what they use and offers to its users the privilege of pay-as-you-grow model. The cost of developing, testing and distributing web based applications reduces as users have to pay only for processing time and storage space they need at a given time. Therefore, it helps to reduce CAPEX and benefits you to enjoy the economies of scale from resource sharing.
Security and compliance- The Online Services Security and Compliance team of Microsoft maintains the security control framework and introduces programs and policies to ensure compliance with regulatory requirements and to manage security risks. Azure also abides the latest EU data protection laws.
Reliability- Microsoft Azure is termed to be the most reliable cloud storage platforms for enterprises. The company has gradually improved downtime issues it faced in 2014 year by year and now stands on par with AWS in 2016.
Scalability- Enterprises need not worry about storage capacity, when it comes to application usage stats. Users can move virtual hard drives between cloud servers and on-premises or can add additional capacity to ensure that your application is running smoothly.
Data storage- When it comes to storage of different types of data, Azure offers Binary Large Objects (BLOBS) which are the easiest way to store unstructured text and binary data like audio, video, and images. The Export/Import feature of Azure will help to move this data in and out of Blobs storage as required.
By integrating their IT landscape with Microsoft Azure, companies can enjoy all the above said benefits of Azure.